The report gives a detailed description of the reasons why a particular organisation was selected, an overview of the organisation, a brief explanation about equity and diversity and why it is important from an organisation’s perspective to actualise such concepts and at the end it focuses on a mission statement regarding the achievement of equity and diversity. As part of this assessment task 2 the author has written the diversity mission statement for Shangri-La’s Hotel and Resorts.
The author strongly believes that this organisation has competitive advantage over its competitors in terms of the location, quality of service and unique design. The quality of service at Shangri-La’s Hotel and Resorts is achieved through diligent recruitment, training programmes and motivational rewards for the employee’s achievements. Such an organisation believes in creating an environment which endorses equal employment opportunities, exhibit honesty, care and integrity towards colleagues and guests. Shangri-La Hotel Sydney care for people by working with local Australian charities to help fund financially challenged families and nurture their children’s education are some of the reasons the author has selected such an organisation.
CSR Projects | Shangri-La Hotels and Resorts. (2018). Shangri-la.com. Retrieved from http://www.shangri-la.com/corporate/about-us/corporate-social-responsibility/csr-projects/embrace/
Stone, R. (2016). Human Resources Management (9th ED.)
Overview of the organisation
The organisation is located in the Cumberland Street Sydney, New South Wales as Shangri-La Hotel where the author completed one year full time industrial placement while doing hotel management. The author worked in the Front Office Department in a supervisory role for a year in 2015. The hotel is known for providing seamless customer service at all times throughout other respective departments. It therefore will always stay the first preference for guests, stakeholders, colleagues and business partners. Shangri-La’s Hotel and Resorts strive by taking care of the guests via the upmost level of service provided by the staff members and providing satisfaction through the hotel design, food and beverage and other facilities on offer.
The property is not only deeply committed towards diversity, equity but is also committed corporate social responsibility by making a positive contribution towards community, stakeholders, sub-ordinates, environment etc. Shangri-La Hotel in Sydney is a 5 star hotel which was built in the year 1992. The hotel offers facilities such as 24*7 business centre, events and conference rooms, Horizon Lounge, express check-in and check-out services, laundry, valet service, airport transfers, airport shuttle bus services, and limousine services. The reception is 24*7, room service is 24*7, has two different restaurants and one bar on the top floor, a lobby lounge, florist shop within the hotel and foreign exchange services.
Theory and Practice
Diversity – Diversity Management or Managing Diversity is a process of managing people’s similarities and differences; it is built on a set of values that recognises that the differences between people are a potential strength for the organisation; this process of management creates an environment that allows all employees to contribute to organisational goals and also experience personal growth. (Kramar, R., Bartram, T., De Cieri, H., ; Noe, R, 2013, p. 496). ).
Diversity includes everyone, it cannot be defined by race, sex, caste or gender. It goes beyond age, lifestyle, sexual preference, tenure with organisations, management or non-management. (Kramar, R., Bartram, T., De Cieri, H., ; Noe, R, 2013, p. 496). In other words it can be said diversity means having co-workers from a different range of backgrounds which means having people from different race, caste, culture, religion, ethnicity etc. Diversity involves creating a cohesive environment that would lead to the development of employees as well as the organisation. It focuses on how an organisation can effectively manage employees from different sections of the society, and how it can use them productively.
It can be said that diversity still exists even when groups of people have become homogenous. Organisations are committing strategic resources to create a productive workforce and are also incorporating diversity management into Human Resource Management policies and practices. (Stones, 2016, p. 782). Workplace Diversity does not end with just having a pool of employees from different cultures or religions, but it also lays a great significance on how to embrace their talents, their differences of opinion and their values and cultures. Therefore managing diversity identifies the differences among people are sources of strength and holds a competitive advantage for organisations in service and product market. (Kramar, R., Bartram, T., De Cieri, H., ; Noe, R, 2013, p. 497).
When it comes to Shangri-La Hotel, New South Wales the hotel has created an inclusive environment that accepts each individual’s differences, embraces their strengths and provides opportunities for all the sub-ordinates to achieve their full potential. Therefore this hotel doesn’t end with just having a pool of employees from different culture or religion but also lays a great significance on how to embrace their talents, their differences of opinion, and their values and culture. The Importance of Diversity in the Workplace. (2018). YouTube. Retrieved 14 March 2018, from https://www.youtube.com/watch?v=YzqNgyqUYso
From Shangri-La Hotel and also from other organisation’s perspective it is very important to actualise the concept of diversity because of the following reasons:
1) Diversity managed well can offer a marketing advantage – An example of having a marketing advantage is that many people from culturally diverse groups will prefer to buy products or services from an organisation which has a good reputation for managing diversity. (Dubrin, 2014, p. 451). In other words it can be said that having diversity within a workplace can increase the business development.
2) Diversity can enhance team performance because it is said that diverse backgrounds are often associated with diverse information, knowledge which can be effectively used to solve problems within an organisation.
3) If organisations strive for diversity in recruiting has a larger talent pool in which to search for candidates and therefore those organisations who don’t support a diverse workforce are more likely to shrink for supply of potential candidates. (Dubrin, 2014, p. 452)
4) Having diversity within the workplace increases the morale of the team members, they will perform more efficiently, the organisation’s productivity will also increase and will eventually deliver better results, help organisations in achieving their organisational goals.
5) Diversity therefore creates a positive reputation for an organisation and consumers feel such organisations are socially responsible. As a diversified environment encourages personal growth and development. Diversity adds to an organisation’s competitive advantage and therefore its value increases in the market.
Diversity is inevitable in any corporate structure these days. Organisations having a diverse workforce are seen as socially and ethically responsible, as they give equal opportunities to all and refrain from having any sort of discrimination. (Dubrin, 2014, p. 449). In the Entertainment Industry filmmakers are trying to bring diversity by giving major roles of role models and leading characters to black people and therefore showing the audience that the role of a hero is not just limited to a white man. An example can be seen where social media giant Facebook has appointed Kenneth Chenault to its board, making him the first African on board. Another example where Oscars 2017 showed great diversity as most of the awards were presented to African American Stars.
Shangri-La Hotel believes in diversity and endorses a work environment where everyone within the organisation is treated with respect and dignity and also they have developed an Indigenous Employment program similar to Accor Hotels where they provide opportunities to Aborigines to start off their career in hospitality industry.